We’re pleased to present  Battle.net Mobile Alerts; a free and optional self-help service that will allow you to manage your Battle.net account using any text-enabled cell phone with a data plan.

Heads up!  The current Recruit-A-Friend reward mount, the experimental X-53 Touring Rocket, will soon be cycled out of the RAF program.  If you’ve always wanted a Touring Rocket, but haven’t snagged one yet, this is your last chance to get one up by bringing a friend to World of Warcraft.

The 2012 World of Warcraft Arena Pass has begun with the Practice Phase: the perfect time to experiment! Now is the time to set up your characters and prepare them for the Ladder Phase that starts on May 8.

Blizzard Entertainment is proud to present the latest entry in the "Leaders of Azeroth" short story series: Prophet's Lesson.

As adventurers gear up to battle demonic hordes with the impending launch of Diablo III, the World of Warcraft Annual Pass offer will soon close to new sign ups. If you plan on questing in both Sanctuary and Azeroth in the coming year and haven’t signed up yet, the Annual Pass is a great value that should not be missed.

The 2012 World of Warcraft Arena Pass will officially begin in just seven days. Starting April 24, players will be able to log in to a dedicated Arena sandbox to set up their characters and teams.

Just in time for the spring season, J!NX presents you with a new collection of World of Warcraft tees!

We're pleased to announce that registration for the 2012 World of Warcraft Arena Pass is now open!

Amid the turmoil of the Cataclysm, a shadowy figure known as Wrathion sought to cleanse his fellow black dragons of corruption . . . by wiping them from the face of Azeroth. Crucial to his quest was a world-renowned rogue -- a hero of unparalleled courage, who helped vanquish Deathwing himself.

Meet the diminutive Soul of the Aspects – a pint-sized version of the Heart of the Aspects flying mount. As your newest faithful companion pet, this radiant whelpling flies by your side through the skies of Azeroth, celebrating your adventures together with aerial summersaults and twisting corkscrews.

Two months ago, we invited you to vote for which six player pieces you wanted to see cast for the upcoming Monopoly®: World of Warcraft® board game. After collecting over 50,000 votes on Facebook, the results are in!

The Warcraft universe is filled with heroic tales that span Azeroth’s ancient past to its recent history. Now, you can immerse yourself in this massive library of lore on the newly updated Expanded Universe page.

For a limited time (4/04- 4/18),  publisher Simon & Schuster is offering World of Warcraft bibliophiles the opportunity to purchase the audiobook version of Wolfheart at 20% off through the Moontoast social commerce platform. In addition to offering this discount, readers will also be able to download audio previews of the Prologue and Chapter 1 for free on Simon & Schuster’s site.

Though its origins are steeped in druidic festivals from times long past, the current incarnation of Noblegarden is a contrast between ancient traditions and modern interpretations. While some races of Azeroth try to stay true to the original spirit of the holiday, others prefer a more lighthearted approach -- in essence, looking everywhere for festively decorated eggs and collecting the goodies found within. One tenet all can agree on is that the feast of Noblegarden is meant to bring communities together to share the joy of life and friendship.

We’re pleased to announce that the 2012 World of Warcraft Arena Pass is nearly here. Starting April 10, players will be able to sign up to compete against like-minded individuals in a dedicated Arena sandbox. The Arena Pass service will feature access to the special tournament realms with level-85 character templates and epic gear from Cataclysm.

We hope you enjoyed our April Fools' Day jokes for 2012! If you missed them, check out this year's pranks.

Games can be incredibly useful tools to teach players valuable skills and life lessons. To help young gamers take learning “to the max™,” we’re launching Blizzard Kidzz: a suite of educational games set in the Blizzard game universes. Blizzard Kidzz games will cover important subjects for gamers aged 6 and up, including mathematics, reading/writing, science, history, and more! Visit the Blizzard Kidzz preview page now for screenshots, game descriptions, and preorder information!

With only sporadic images floating around the Internet since we announced our partnership with Mega Bloks at BlizzCon, it’s no wonder we’ve been getting truckloads of questions about the upcoming product releases. The community has been dying for a sneak peek at what our design teams have been building together and we’re finally ready to unveil some exciting new details!

We’ve recently converted our Facebook pages for Blizzard, Warcraft, StarCraft, and Diablo to the new timeline format, and we hope that you’ll join us in making the most of our community connections there.

You don’t have much time to act before these high-gloss, BPA-free cups vanish from ampm shelves -- only you can secure your future as a fully-hydrated human being! Don’t delay; your opportunity to ingest and process carbonated liquids from these epic-ly adorned drinking receptacles is swiftly drawing to a close.

The World of Warcraft®: Mists of Pandaria™ beta test has begun! Over the course of the test, we’ll be inviting Annual Pass holders, press, fansites, friends and family, and opt-in beta testers to participate. Step inside for more information.

During the scheduled server maintenance on the week of March 27, the “Power of the Aspects” spell will grow more powerful, reducing the health and damage dealt of all enemies in the Dragon Soul raid by 15%.

We’re very close to beginning beta testing for World of Warcraft®: Mists of Pandaria™! Over the course of the beta test, we’ll be inviting press, fansites, friends and family, opt-in beta testers, and Annual Pass holders to participate. If you’re wondering how you can help us test Mists of Pandaria, or how the test works, look no further.

We've added a new community comic to our gallery.

We understand that picking out the appropriate desktop wallpaper to fit your tastes and complement your décor can be an arduous task. To that end, we’ll be offering you help every Tuesday (...roughly) by featuring a new downloadable Diablo III, StarCraft II or World of Warcraft wallpaper image on our community sites.